We’re often told that Switzerland is the most innovative country in the world. At least, I’m often told that, when I give talks challenging companies in Switzerland to be more innovative. People in my audience point to various rankings which put Switzerland at #1, and say we can’t be that bad.
No doubt those rankings are measuring something meaningful. But I doubt they are measuring innovation in our day-to-day lives – at least, not judging by a recent trip I made to America.
If you were to win 1’000’000 USD in cash or gold, where will you put your money? I’m answering this question to show you how it relates to your data as we wind up this miniseries about security and protection.